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A domain name is a signpost that points people to the right place on the internet. You probably come into contact with them every day, but if this is the first time you’ve considered registering one yourself, you may not have realized how important it can be to your online identity. We need domain names because when making a call to action is in plain language, you want something descriptive, memorable, and inviting for your audience. Think you have a great name in mind right now? Search for it now and see if it’s available.
Domain names are incredibly flexible tools. Individuals and businesses large and small can use them in many different ways:
Whether you have a static page, or a website that is constantly changing, the domain name ties everything together. You can build a blog, a product page, or an online gallery. When you control the domain, you’re in charge.
You don’t have to build a website from scratch. Many use domains to “redirect” or point to a pre-existing page, like a social media account, an online portfolio, or a specific video. You can choose where your domain redirects to anytime.
Businesses can use their domains to present a professional email address, like (YourName)@(YourBusiness).com. Your domain can help legitimize your business.
No matter how you use them, domain names themselves can only be “registered,” not owned. What domains do allow you to do is take ownership of your brand. Once you’re in charge of your online presence, you have control over the message, whether it’s through a website, email, or social media. If you or your business need an audience, it’s time to get your domain nameNo matter how you use them, domain names themselves can only be “registered,” not owned.